Brandauer set to launch new press-fit product at Electronica

One of Europe’s largest independent stamping and presswork specialists is heading to electronica with a new innovation for the electronics sector.

Brandauer, which is located in a state-of-the-art factory in the heart of the UK, will be showcasing EloPin® press-fit for the first time; technology that allows the solderless connection of terminal pins to a PCB.

The company, the only UK manufacturer of this range of press-fit pins, has partnered with developers TSB Sorig and is expecting to produce millions of components every year for customers involved in automotive electronics and looking for increased efficiency and robustness in their interconnects.

“Demand for this innovation is expected to be huge and Electronica is the perfect platform to launch it to the market,” explained Brandauer CEO, Rowan Crozier.

“The ‘needle eye’ technology lends itself to automation and offers greater efficiency and we can adapt the press-fit compliance pin to suit customer’s bespoke requirements. This is where our Special Product Division comes into its own and we can manufacture a prototype push fit terminal in just 15 days.”

He continued: “We are looking to secure £1m of sales for EloPin® in the first year and that will be a fantastic achievement for our first new product in almost three decades.”

Brandauer has been stamping press-fit components for over 20 years and has continually invested in ensuring it offers world class production.

Its full service supplier capability includes bespoke VISI VERO CAD software, standardised in-house tooling with rapid lead times and access to approved copper alloy material suppliers.

Furthermore, these essential services are coupled with a process flexibility that includes vertical or horizontal decoiling/recoiling and a quick turn selective plating.

In addition to EloPin®, Brandauer will also be promoting its expertise in progression tooling, auto-in process inspection, laminations and presswork.


You can visit the company at Hall B2, Booth 541 at electronica, Munich. For more information, please visit or follow @cbrandauer on twitter.

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